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Five Reasons Commercial Contractors Need Marketing and Public Relations

By August 27, 2018 No Comments

“The most successful construction companies tend to be the ones with cohesive marketing and PR programs working side-by-side to promote the business. Think of marketing and PR like peanut butter and jelly or milk and cookies—they just go together.

What, then, are the benefits of a coordinated communications program that incorporates marketing and PR?”

Find out in this article by Weiss PR’s, Jessica Tiller, which was originally published earlier this month in Construction Executive magazine.

Five Reasons Commercial Contractors Need Marketing and Public Relations.

Jessica Tiller

Jessica Tiller

Jessica Tiller has more than 15 years of public relations experience developing and managing strategic communications programs and initiatives. At Weiss PR, she is integral in managing client relationships as well as the strategic direction of the firm. Previously, Tiller served as Vice President at a national public relations firm, where she specialized in creating and implementing strategic communications initiatives for clients in the serious gaming, technology, wireless, and professional service fields. Clients Tiller has worked for include Sprint, Simon Properties, and Evolution1. Tiller is a two-time winner of the public relations profession’s most prestigious award, The Silver Anvil. In 2012, she was a recipient of The Daily Record’s 40 Under 40 Award and in 2013 she was named one of The Daily Record’s Leading Women. In 2016, Tiller earned SmartCEO’s Brava Award which celebrates the achievements of 40 of Baltimore’s top women business leaders.